Friday, June 18, 2010

Uhhh-MER-ka!: The Right Time?

Above is an excellent example from Dodge of a recent slew of American Pride focused ads. Some others include the Walt Whitman Spots for Levi’s and the American Made Jeep ads. Although we haven’t seen this strong of American Made focused advertising since the end of World War 2, is it the right time to bring it back?

I feel I would be one to give a resounding yes. With the economic woes, environmental disasters and looming threat of guerilla attacks makes me feel a greater connection to my country and the people around me. The new advertising isn’t saying just, “Buy American” its positioning these brands to have the same attributes that our country has been historically known for: innovation, youth & freedom.

Yet I’m curious what others think? The right time or not?

1 comment:

Unknown said...

I love this commercial. So glad you put it on your blog.