Heimie's Haberdashery

As I mentioned in previous posts, I started working on a project for a small men's clothing boutique based in St. Paul, Heimie's Haberdashery, with my art director friend Dan Spillman. This is an update on our progress thus far.

It's been about a month or so since we started the project and after 20 or so ideation sessions we have it narrowed down to half a dozen ideas for fleshing out and picking one to produce. We also took on an awesome copywriter that is finishing up her last year at MCAD, Katie Bode.

Dan has been illustrating some logo concepts for rebranding Heimie's to give it an updated feel that still stays true to Heimie's roots. We were drawn to the more stamp, ornate feel of the top row and the more distinctive aristocratic look of the second row. Dan is working on fleshing these out and turning them into vector images.

While narrowing down the concepts, we have been left with the decision to ramp up the wankiness of the store and sell it for all it's ciche. Or to take a slightly more serious refined route with the creative. It will be exciting to see where we end up so stay tuned for more.

Some of our inspiration on this project: Mustache Blog, Victorian Portraits, Old Spice, Postmodern Gentleman, & Kubrick's Barry Lyndon

Being A Creative

"The most frightening thing. . . about being what someone calls a 'creative person' is that you have absolutely no idea where any of your thoughts come from really. . ." This is a quote pulled from the trailer for the ad documentary Art & Copy which I was fortunate to have a chance to see recently.

That quote made me think about the fact that not only do you not know where your ideas come from, you can't truly be taught how to get to them because every creative has a different way of doing it. The one similar thread through most creatives though, is the need to immerse themselves in inspiration wether that be other design work, the client's research or something entirely different.

One thing that has served as a source of inspiration for me is my surrounding, my ethics and the people I'm with. And Arkansas has not fallen short in providing inspiration thus far.

Check out some of the pics I've kept while looking for inspiration in Arkansas.