I pulled the campaign I started in the morning and have been astounded by the results of my unique mixed on-line approach.
After the campaign ran for eight hours on a weekday it generated 278 unique hits on my portfolio site (from 40 states, Canada & the UK), generated a threat to sue from a major agency and a phone call from the same major agency (a few hours later) showing interest in my work & wanting to chat further. All in all I think my first experiment has FAR exceeded my expectations and I hope my next one will as well.
And after all, if you're a creative in the ad world that gets a threat to sue, you must be doing something right.
